What is the best way to generate traffic to a WordPress blog?

There are a ton of answers on this post already – far too many for me to scrub through to make sure I’m not duplicating answers, so I’ll just run through some top-level suggestions to boosting web traffic.

Content is king

Your pricing and product pages, no matter how visually appealing are never going to be the things that bring people to your website. OK, never might be a bit harsh, but for the most part it’s going to be your website content – that is, blogs, videos, podcasts, etc.

Do your research

It’s also worth knowing that, while you might have a great idea for a blog topic, there are likely hundreds of other outlets that have written about exactly the thing you’re going to write about. This is why you’ll want to do a little research to see what kind of competition your blog keywords are going up against. Find more specific longtail keywords that are going to attract a more specific audience that’s more likely to click on your content.


Make sure that your content is properly optimized for search engines. This is how people are going to discover your content after all. You won’t be able to just jam your keyword anywhere in your blog posts or video descriptions, but fitting it anywhere where it feels natural is a good way to get the algorithm to understand that your post is relevant to your keyword.

Post frequently

Maybe not multiple times a day (who has the time?), but publishing new content a few times a week is a great way to stay relevant and earn placement on Google.

Share on social

Sharing your content on social media not only adds to your brand’s relevancy, but opens the door for your followers to share your content to a new audience of their friends and family.


It can’t be overstated that there’s a lot of competition out there, and one of the best ways to rise above the rest is to pay to have your content sponsored. Whether you’re running PPC ads or social ads on Facebook or Instagram, a little goes a long way if you have your campaigns set up properly.

These tactics in tandem should see an increase in your site traffic. Once you see a bit of a surge, the question becomes, ‘what do you do with that traffic?’ Something like only around 2% of website traffic ever converts on a form. If you’re looking to convert more visitors, then I’d suggest looking into a website visitor tracker.

Hopefully that’s helpful!